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Why Video Marketing has become essential to the modern marketer

The unfortunate reality for most businesses in 2017 is that if your marketing strategy does not contain some form of video, then your business is slowly falling behind.  Video marketing is becoming essential as it finally came of age in 2016, and this means there is a boatload of opportunity for business to take advantage. Don’t just take it from […]

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How the Ottawa Video Production industry has evolved

I first entered the professional the Ottawa Video Production industry seven years ago. Boy, have times changed. When Waterbridge Media first opened its doors, the Ottawa video production industry was still in its infancy. I’m not talking about large broadcast companies or small film studios. What I’m referring to is the ‘small business’ video marketing companies. These businesses have emerged […]

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4 Ways Your Tech Company Can Win Big With Video Marketing

It is no surprise that video marketing has become the top strategic marketing tool for virtually any type of organization and marketing specialists have taken notice. The conversation is no longer if you need video, but rather how can you best utilize it to fit your company’s objectives. Most companies know they need video, but how can you create, execute, […]

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